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Capitalizing on Creativity: Thinking Wrong, Doing Right


Who: John Bielenberg, Project M Founder

What: Creative Toolbox Seminar Capitalizing on Creativity Part 2: Thinking Wrong, Doing Right

When: November 18th, 2013 5:30pm- 7:30pm

Where: Portland Public Library, Rines Auditorium

How: Presentation by John Bielenberg, followed by Q&A session

Why: Creative solutions are not found by thinking in the same old ways that created the problem. John Bielenberg founded Project M on the premise of “Thinking Wrong” as a means of making the world a better place through design. One of their projects, Alabamboo is a growing movement dedicated to strengthening the economic and social fabric of the rural south through re-imagining local agricultural enterprise. By introducing bamboo as a regional agricultural product, Alabamboo fosters job creation, localizes production, and sustains clean air and water in the region.
“Thinking Wrong” is all about challenging our own orthodoxies or learned behaviors that inhibit true innovation and creative exploration. It is about generating a lot of possibilities before doing the much more analytical process of selection and execution. What John Bielenberg does best is help companies and their people find the courage and the sense of humor to consider whole new, wrong ways of bringing their stories, ideas, and innovations out into the world. Join us for an interesting and informative evening of “Wrong Thinking” and learn how to unlock the ingenuity in yourself and your employees.

Pricing: $35 or become a member of MCC for $35 and first Creative Toolbox is free!
$15 for MCC Members, Non-USM Students w/ valid ID
Free for USM Students w/ID

Space is limited. Contact to register today.

John Bielenberg is Executive Producer, Design, for Future. He delights in helping people find the courage and sense of humor to bring their stories, ideas, and ingenuity out into the world—the wilder and crazier, the better.

In February 2013, John was awarded the AIGA Medal, the design organization’s highest honor. With the award, AIGA recognized him as a “designer, entrepreneur and imaginative advocate for a better world,” specifically citing his “innovative investigations into the practice and understanding of design and leadership in the ‘design for good’ movement.”

In addition to this recent honor, John has won more than 250 design awards in his career, and became an AIGA Fellow in 2008. The San Francisco Museum of Modern Art has acquired six of his design projects, and staged a solo exhibition of his work in 2000. John was awarded the 2011 National Association of Schools of Art and Design Citation for outstanding work and overall impact in the fields of art and design as an author, educator, social activist, and designer. He has been featured in the ID 50 and teaches at the California College of the Arts in San Francisco.

 In 2003, John created Project M, an immersive program designed to inspire and educate young designers, writers, photographers, and filmmakers by proving that their work—especially their “wrongest” thinking—can have significant impact on communities. Project M has developed projects in Alabama, Baltimore, Connecticut, Costa Rica, Detroit, Germany, Ghana, Iceland, Maine, Minneapolis, and New Orleans.

Register Here

Here are some photos from Thinking Wrong, Doing Right Monday November 18th 2013

A sold out crowd!

Jean Maginnis and speaker, John Bielenberg

Speaker John Bielenberg

John Bielenberg

Jean Maginnis introducing speaker, John Bielenberg